For example, renowned copywriter Joanna Wiebe from Copyhackers emphasizes the importance of user-focused copy and testing various approaches to find what works best. A/B testing involves creating two versions of a copy to see which performs better. This can help you refine your messaging and improve conversion rates. Test different headlines, calls to action, and formatting to determine what resonates best with your audience. Even better, it doesn’t matter if you’re fresh out of school or already have a 20-year career behind you.
Communication skills & teamwork
The same is true for establishing a copywriting career or achieving any other important goal in life. Follow my step-by-step copywriting journey from $15 per article to $15k per month. To sum it up, if you are a top 5% talent with no fear of rejection and a long history of high-volume writing, this strategy might just be perfect for you. For everyone else, I’d recommend starting with a different strategy and waiting until your second, third, or fourth year as a copywriter to try this strategy out. What you are seeing here is not a few of the top publications in a specific marketing niche.
- There are many reasons why a career in copywriting appeals to writers and other creatives looking to broaden their horizons and expand into new fields.
- But first, here’s a primer on what copywriting is and what to expect when you take action on your goal of becoming a copywriter.
- If you’re willing to work hard for years, mastering your craft and building your reputation, I think it’s an excellent skill set to learn.
- Showcase successful copywriting campaigns to illustrate key concepts.
Choose a copywriting specialty (email, Facebook, etc.)
With enough posts over time, however, the trickle of benefit from each post turns into a stream of leads and opportunities. The goal of Search Engine Optimization (SEO) is to get Google to send leads to your website monthly, weekly, and even daily. You accomplish this by getting your site to rank for search terms that are relevant to your business. If you want to make real money as a freelancer, you need a consistent, recurring inflow of quality leads. I landed the 2nd biggest gig of my entire career simply reaching out to an agency I came across via a Facebook ad and asking if they needed copywriting help.
Navigating the Freelance World: Strategies for Freelance Copywriters
We give you all the details in our free Inside AWAI webinar on the easiest way to choose a copywriting niche. By providing your email today, you’re giving consent for us to contact you by email. We do not sell your personal information to other companies, and Copywriter job you can withdraw consent at any time. You’ll need to work at it for a while before you start getting off the ground.